FOOD SHOW IN CENTRAL TOKYO (CATALAN FOOD STREET SHOW): POSITION YOUR PRODUCT

Prodeca - DACC is organising a food show in central Tokyo as part of its marketing activities in the Asian market, with the aim of positioning Catalonia and the Catalan agri-food products present in the Japanese market.

DESCRIPTION OF THE EVENT

The food show will be held on 22 and 23 November (23 November being a public holiday in Tokyo, so more visitors are expected than on a working day), at a central location in the Shibuya district, and some 1,500-2,000 visitors are expected over the two days.

The food show will have a welcome point where a "welcome pack" will be handed out, including a catalogue with information about the participating Catalan companies and products, and vouchers for food and drink. There will also be a Catalan wine tasting area, paired with tapas prepared by the acclaimed Lleida chef Josep Barahona, who has been based in Japan for more than 30 years. 

Finally, a bar area will be set up for food and drink, along with a shop where visitors can buy Catalan products, as well as a photo corner with audiovisual material about Catalonia.

WHO IT IS AIMED AT

Companies with representation and products present in the Japanese market can take part in this activity, aimed at trade audiences and above all at end consumers.

To do so, please complete the registration form, stating which product you are selling in Japan and to which importer, before Friday 20 October.

The event organisers will select the companies that will ultimately take part, based on criteria of demand and product suitability.

COST OF PARTICIPATION

• Prodeca covers the costs of organising this promotional activity and there is no cost for the participating companies.  

Once a company is selected to take part, one of the leading Japanese importers will purchase the chosen products, so it is essential that the products are already in Japan.

REGISTRATION CLOSED

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